We recently launched a new website for The Greene Outdoors, an online retailer that specializes in archery equipment.
The Greene Outdoors is well known for their exceptional customer service, so it was super important that we follow through with a hassle free online shopping process that was as intuitive and user-friendly as The Greene Outdoors itself.
We worked side by side with The Greene Outdoors to ensure the site fit their culture and retail needs. We crafted a list of features and functionality to focus on:
- Products easy to find & easy to add to shopping cart
- Quick user signup
- Secure check out process
- Online layaway options
- Gift cards available
- Calendar w/user submission capability
- Capability for users to submit testimonials
Items that we had completed before for other clients weren't difficult to implement, but a few of the new features took some hard work, and programming ingenuity.
As one of our lead developers, Manish Shrestha was the point man on the site and programmed new systems for the gift cards, online layaway and several custom store modules.
"Before we created the online layaway system they were taking layaway orders over the phone and keeping track of payments manually. With the new online system they will be able to accept layaway requests from their website, and an automated back-end module will help keep track of payments," commented Shrestha.
Casey Greene, president of The Greene Outdoors, wrote the following testimonial after working with us on his new website:
"I have never worked with any company like Element 74 before. All the other people I have had in the past were very difficult to talk to or to get anything done the way I had envisioned it. This led to our former websites having multiple errors which resulted in lack of sales and lack of good placement on the search engines. With Element 74 there was constant communication and Shrestha was awesome. He would call me and say, 'I have this module done for you try it and let me know what you think.' I would look at it and give him a call back, which he always answered never voicemail, and would say, 'I like it but it needs this small tweak…' He never complained and worked hard to get what I envisioned to the end product. Now I have a website up and running that works flawlessly. Plus, I have the security in mind to know if there is ever an issue, the guys at Element 74 are there to take care of it immediately."
We encourage you to check out The Greene Outdoors brand new website at www.greeneoutdoors.com. They ship all over the world, and have a deep passion for the archery industry. Take a look and verse yourself in bows, arrows and targets!